NO. 02
THE COASTAL PALETTE
Coastal
COOL & MUTED
Start with cool colors softened by a touch of gray.
Use this palette to choose your next shirt, pair it with a layer, and build a combination you can wear again.
01
YOUR COLORS
Foundation and accent colors
These colors work with your natural coloring. Start with the foundations for everyday pieces, and add accents one at a time for interest.
Soft navy
Dove gray
Cool stone
Dusty blue
Muted rose
Soft sage
FOUNDATION COLORS
Start here for shirts, trousers, and layers you’ll wear often.
ACCENT COLORS
Try one in a shirt, knit, or accessory alongside your foundation colors.
02
CONTRAST
Low contrast
Contrast is the difference between the light and dark pieces in your outfit.
Keep contrast gentle by pairing colors of similar depth, such as a light gray shirt with a muted blue knit.

SHIRTFrench blue
JACKETMedium grey
Keep your shirt and jacket close in lightness. French blue with medium grey creates a soft, understated pairing.
03
TRY THIS FIRST
One outfit to start
A French blue shirt, a medium grey jacket, and soft navy trousers.
For a different accent, try a soft sage knit in its place.
FIND YOUR PALETTE
Not sure if Coastal is yours?
Answer four quick questions about your hair, skin, and eyes to find the palette that suits your natural coloring.
Answer four questions to find your starting palette.
EXPLORE
See the other palettes
Compare Coastal with the other color families to understand where yours fits.