NO. 02

THE COASTAL PALETTE

Coastal

COOL & MUTED

Start with cool colors softened by a touch of gray.

Use this palette to choose your next shirt, pair it with a layer, and build a combination you can wear again.

01

YOUR COLORS

Foundation and accent colors

These colors work with your natural coloring. Start with the foundations for everyday pieces, and add accents one at a time for interest.

Soft navy

Dove gray

Cool stone

Dusty blue

Muted rose

Soft sage

FOUNDATIONACCENT

FOUNDATION COLORS

Start here for shirts, trousers, and layers you’ll wear often.

ACCENT COLORS

Try one in a shirt, knit, or accessory alongside your foundation colors.

02

CONTRAST

Low contrast

Contrast is the difference between the light and dark pieces in your outfit.

Keep contrast gentle by pairing colors of similar depth, such as a light gray shirt with a muted blue knit.

A mid-light brown wood mannequin wearing a French blue shirt beneath a medium grey jacket, demonstrating a low-contrast starting combination.
LOW CONTRAST

SHIRTFrench blue

JACKETMedium grey

Keep your shirt and jacket close in lightness. French blue with medium grey creates a soft, understated pairing.

03

TRY THIS FIRST

One outfit to start

A French blue shirt, a medium grey jacket, and soft navy trousers.

For a different accent, try a soft sage knit in its place.

FIND YOUR PALETTE

Not sure if Coastal is yours?

Answer four quick questions about your hair, skin, and eyes to find the palette that suits your natural coloring.

GET MY COLORS

Answer four questions to find your starting palette.

EXPLORE

See the other palettes

Compare Coastal with the other color families to understand where yours fits.

Dress like the man you are.

Start with colors that suit you. Answer four questions and get a palette to use the next time you get dressed.

GET MY COLORS